So, there’s this Modern Bazaar thing, close to my office. Every afternoon post lunch, as I am taking my ‘Big Walk of Enhanced Digestion’, I find my feet automatically being dragged to this outlet. And right inside, there’s this big section dedicated just to the people like me. So, one fine afternoon, I went ahead and picked up this seemingly beautiful looking drink - Shuniya.
Shuniya is a self acclaimed dietician for all health enthusiasts. Shuniya has herbal infusion. Shuniya has zero sugar or calories. And standing true to the name, the amount of taste shunya has is ‘shunya’! The food engineers behind this masterpiece thought- “What’s can we do with a soda based drink to make it healthy?” “Absolutely nothing!” - replied the health expert.
And this is how a concept was formed, to create a drink with nothing at all and leave the job to the designer to turn it into a health king. I was convinced (also I think I am the most vulnerable guy to well packaged beverages) maybe you would be able too!
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